OfferingTree Blog
Insights, ideas, and inspiration for modern studios and wellness businesses
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Email Marketing vs Social Media: What to Prioritize in 2025
Struggling with email marketing vs social media? Discover the pros, cons, and ROI of each to decide where to focus your wellness business marketing in 2025.
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Launching
Learn how to get started and go from 0 to 1
How to Open a Wellness Center That Nurtures Your Community
Discover how to start a wellness center with our comprehensive guide. Learn about planning, legalities, marketing, and more to make your vision a reality.
Life Coach Insurance: A Comprehensive Buyers’ Guide
Life coaching is intimate work. Protecting yourself and your clients with life coach insurance is essential. First, understand your coverage needs and options.
How to Write a Good Bio: Types, Examples, and Templates
Learn how to write a good bio that establishes expertise and trust. Get tips, templates, and examples to create personal, professional, and social media bios.
Growing
Learn how to market and build momentum
How to Create an Online Course: Content, Structure, Sales
Learn how to create an online course that sells, from validating your idea to structuring content, choosing the right platform, and effective marketing strategies.
Member Acquisition: Find and Keep More Loyal Clients
Boost member acquisition with proven strategies for finding and keeping loyal clients. Learn how to grow your business and increase recurring revenue.
Online Community Building: Essential Steps for Success
Learn how online communities can elevate your wellness business with strategic insights, platform tips, and success stories to grow and engage your audience.
Scaling
Learn how to efficiently scale without burnout
KPI vs Metrics: Definitions, Differences, and Tracking
Learn the difference between KPIs and metrics. Both are critical measurements but serve different purposes. Find out how to leverage their insights for success.
5 Lead Magnet Ideas & Steps to Create a Lead Funnel
Use lead magnets to attract new clients. Learn how to craft compelling content, choose the right format, and nurture strategies to elevate your business.
11 Web Analytics Tools for 2024: Key Types, Pros, Cons
Discover the best web analytics tools for 2024. Maximize your fitness or wellness business’s growth with key insights and data-driven decisions.
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Latest Webinars
Queer Inclusive Teaching with Billie Smith + Shannon Crow
Join OfferingTree’s webinar hosted by Billie Smith and Shannon Crow to learn about queer-inclusive teaching and how you can create a more inclusive space.
Flip It and Reverse It: Calculate Capacity, Set Goals, Work It
Join OfferingTree and Amanda McKinney to learn how to set goals that you will reach by calculating your capacity, then setting goals, and working them!
How to Find New Private Clients
Join OfferingTree and Francesca Cervero to learn how you can find new private clients for your wellness business and grow your client base.
All Posts
How Much Does It Cost To Open A Gym?
How much does it cost to open a gym? Explore key costs to budget for, like marketing, startup, operations, and insurance, to set your gym up for success.
What are People Looking for in Online Fitness Classes?
What are people looking for in online fitness classes? Flexibility, variety, and professional quality. Learn how to level up the quality of your classes.
Hard Yoga Poses: 10 Advanced Yoga Poses to Teach Students
Explore our list of 10 hard yoga poses to teach your students. Challenge advanced students’ strength, flexibility, and balance, and try something new!
15 Fun 2 Person Yoga Poses To Try With Your Friends
Yoga is a lot of fun, especially doing it with someone else. Explore 2 person yoga poses you can do during your next yoga session.
How to Start a Yoga Studio: 6 Tips for Getting Started
Opening a yoga studio involves a lot of moving parts. It can be difficult to know where to begin. Learn how to start a yoga studio and be successful.
The Power of Community by Liza Bertini
Has there ever been a more essential time to build a community around us? We asked Liza Bertini of The Thread Yoga Collective to share her insights.
4 Ways to Boost Your Business with Passive Income
Boost your wellness business with strategic passive income streams. Explore content options and strategies to elevate your earnings and client engagement.
6 Blog Strategies to Captivate & Attract by Crunch Ranjani
There is a multitude of reasons why you should start a blog in your wellness business, and we dive into them in this blog post!
10 Tips to Boost Your Income as a Yoga Teacher
If you have looked at your yoga income recently and wondered how to make it more sustainable, you are not alone. Let’s take a look at a few ways to make that income more robust.
Trends in the Wellness Industry for 2022
We took a look at trends in the wellness industry for 2022 and we wanted to share some of our findings with you in this blog post.
6 Steps to Simplify the Registration Process
How simple is your client sign up process? If this is something you haven’t taken a deep look at lately, we’re going to dive into it in this article.
OfferingTree: All-In-One Business Platform for Wellness Professionals
OfferingTree is an all-in-one business software for wellness professionals, incorporating scheduling, payments and more in one easy-to-use, affordable place.