Email Marketing for Yoga Teachers and Studios

Email Marketing for Yoga Teachers and Studios

Every now and then an email lands in our inbox that draws us in; we read it, love it, maybe even share it. So what's the trick to writing emails with such meaningful content?  Landing in an inbox is a direct and powerful way to connect to your subscribers, but...

Playing Music in Your Online Classes

Playing Music in Your Online Classes

Can you play music in your online classes, legally, ethically and with good audio quality? In an in-person studio class, whether it's fitness, pilates, yoga, dance, barre or any other style, music is part of setting the scene - along with the room temperature and the...

How to Find Your Niche

How to Find Your Niche

Finding your niche, or specilizing within your field, can be hugely beneficial to your business, but it can also feel like an enormous step to take in a somewhat unknown direction. And as small business owners we like to mitigate risk as much as we can.  In this...

How to Refresh Your Offerings

How to Refresh Your Offerings

Let’s talk about refreshing what you offer. Continuing education is a necessary part of the wellness industry - keeping abreast of advances in science and research is what keeps us inspired and motivated as professionals. As well as ticking a box for your governing...

3 Steps for Building a Yoga Content Marketing Strategy

3 Steps for Building a Yoga Content Marketing Strategy

Have you been hearing about content marketing and wondered what that means exactly? Content marketing is an important part of any business marketing strategy, including your yoga business whether you are marketing yourself as a yoga teacher or as a yoga studio. Let’s...

3 Steps for a Stress-Free (Stay)Vacation! with Reneé Clair

3 Steps for a Stress-Free (Stay)Vacation! with Reneé Clair

TRUE or FALSE: I can easily take time off from my business AND feel relaxed and ready to return to work after my time away. How did you answer the above question, my fellow wellness entrepreneur? If you answered false, you certainly aren’t alone, but there’s no need...

How to Stay Connected With Your Yoga Students

How to Stay Connected With Your Yoga Students

Since the start of the pandemic, we have all had plenty of practice in “pivoting” and if you’re a yoga teacher or yoga studio owner, there’s a good chance you have had to pivot your own strategy by moving your yoga classes online. Whether you are selling pre-recorded,...

8 Tips for Email Nurturing

8 Tips for Email Nurturing

We need to talk about nurturing. As a wellness professional, you encourage clients to nurture themselves in all the ways - prioritizing self-care, working toward fitness goals, being mindful of their physical and mental health and looking after themselves in either a...

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