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Insights, ideas, and inspiration for modern studios and wellness businesses
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Launching
Learn how to get started and go from 0 to 1
How to Make a Small Business Website
Learn how to make a small business website with our step-by-step guide, from choosing the right platform to designing and maintaining your site for success.
Host Your Perfect Yoga Workshop: Ideas and Practical Advice
Get tips to host a successful yoga workshop in our guide. Learn creative themes, marketing strategies, and practical advice to enhance your yoga business.
Brand Development: 6 Steps to Nail Yours
Enhance your wellness business with strategic brand development. Learn to differentiate, connect, and thrive with our guide to building a powerful brand.
Growing
Learn how to market and build momentum
Audience Research: How to Do It and Helpful Tools
Unlock the potential of audience research for your wellness business. Learn methods, tools, and strategies to understand and engage your clients better.
Personal Trainer Marketing: Where to Start & How to Grow
Discover the best personal trainer marketing strategies to grow your business and attract clients. Learn digital and offline tactics tailored for fitness pros.
Unlocking Business Success: What is a Marketing Persona?
Unlock business success by understanding what is a marketing persona. Learn how to create and use personas to improve customer engagement and experience.
Scaling
Learn how to efficiently scale without burnout
How to Keep Customers Coming Back and Build a Loyal Base
Client retention in your business is essential for growth. Learn a few tips to ensure you are hitting the mark with your clients, in this blog post.
Cancellation Policy for a Wellness Business (+ Template)
Craft a clear cancellation policy for your business with expert guidance. Learn to set boundaries, design terms, and confidently implement policies.
How to Make Your Yoga Studio Run Well with Amanda Kingsmith
What makes an awesome yoga studio? It is more than the space – check out this blog post with 5 tips to make sure your yoga studio is the best it can be.
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Latest Webinars
Integrating Chairs into Your Yoga Classes
Learn how to begin, enhance, and grow your Accessible Yoga toolkit using a chair with Jivana Heyman.
Amplify Your Online Store: 5 Ways to Increase Profits
Watch our webinar with Ashley Hagen to learn how to make the most of your online store and use it to amplify your business.
Teaching Inner Posture: Making Yoga Philosophy Accessible
Watch our webinar with Barrie Risman to learn how to make yoga philosophy relatable and authentic. Ready to inspire your students? Join us!
All Posts
6 Expert Tips for Yoga and Fitness Photography
The right photos can make your website stand out. Learn 6 expert tips from Minneapolis-based yoga photographer Nik Linde.
What You Need to Know About Filing Taxes as a Yoga or Fitness Teacher
When you are new to teaching yoga or fitness classes, filing taxes can be confusing. We’ve been there. See how to get organized and ready for tax season.
William Prottengeier: Sharing Consciousness and Compassion Through Yoga
William Prottengeier’s mission is to support others in cultivating conscious and compassionate lives through yoga.
How to Figure Out Your Most Productive Time of Day
We all struggle finding enough time in the day, but sometimes we feel unproductive. These are steps you can take to discover your prime hours for productivity.
Vanee Songsiridej: Mindfulness, Health, and Community
Vanee is an experienced MBSR teacher who enjoys sharing the benefits of mindfulness meditation and offers a variety of opportunities to her community.
Mesha Hegna: Sharing Yoga With Everyone
Mesha discovered that practicing yoga was one of the most effective ways to handle stressful situations and life’s challenges with greater grace and ease.
Devon Hase: World Traveler and Mindfulness Teacher
As a mindfulness teacher, Devon specializes in sharing the practice and benefits of natural awareness, mindful movement, and mindfulness in daily life.
Clinical Social Work and MBSR: Nichole Moorman
Explore Nichole Moorman’s journey from social work to mastering mindfulness practices. Discover how MBSR transformed her approach to wellness and therapy.
Loneliness
Combatting loneliness – how to stay connected when you work alone.
How To Start Thinking Like an Entrepreneur
If you’re working as an independent wellness or fitness professionals, it’s important to start thinking of yourself as an entrepreneur so you can grow!
Building A Yoga Community in Your New City
Transition smoothly to a new town without missing a yoga beat. Explore 10 tips to maintain your practice, connect with locals, and build a vibrant community.
The Business of Teaching: Jennifer Davis
Jennifer and I sat down and we talked about what she has learned about yoga teaching as a profession over the past nearly 15 years.