Your Studio’s KPI Health Check
What the numbers really say, and what to do about it
You’ve got a dashboard full of numbers giving you a health check on your business, but which ones should be paying closer attention to – and which show what needs to change in your business?
Join us for a webinar with the team at Sales Arms where we dig into just that – which KPIs are most important, what they are telling you, and what to do about it.
Rebecca and Stephanie of The Sales Arms have sat across the table from hundreds of studio owners, watching the same handful of numbers decide whether a studio grows or stalls. In this session they’ll be breaking down the metrics that actually predict where your business is headed, what a healthy number looks like versus one that’s quietly costing you, and the moves to make once you know the difference.
In this session, you’ll learn:
- What your numbers are actually telling you, past the surface read
- Where the real problem usually sits when a number’s off, and how to tell a marketing problem from a retention problem from a scheduling problem
- What to change, and when, once you know
- How to tell the difference between a number that needs attention now and one that can wait
- A way to walk away from your dashboard with a next step, not just a read on where things stand
This isn’t a reporting tutorial. It’s a working session on reading your studio like a business, not just checking boxes on a dashboard.

About Our Hosts
Rebecca Bakofsky works directly with studio owners on the numbers that determine whether a business grows or stalls, bringing an outside, business-first lens to metrics owners often only see from the inside.
Stephanie Bradley is a Fitness Studio Advisor and VP of Business Development and Partnerships in the health and wellness industry. She works directly with studio owners on business process improvement, financial planning, budgeting, and revenue growth, bringing hands-on experience and a strong financial background to every engagement.





