OfferingTree Blog
Insights, ideas, and inspiration for modern studios and wellness businesses
Featured Articles
No Results Found
The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.
Popular Categories
Launching
Learn how to get started and go from 0 to 1
Yoga Class Plan: Sequencing, Organization, and Templates
Master yoga class planning with sequencing strategies, templates, and tips to create impactful, well-structured classes that support and inspire your students.
Unlocking Business Success: What is a Marketing Persona?
Unlock business success by understanding what is a marketing persona. Learn how to create and use personas to improve customer engagement and experience.
How to Start a Life Coaching Business: The Complete Guide
Learn how to become a life coach with our guide. Explore credentials, requirements, and steps to build a successful business in this comprehensive guide.
Growing
Learn how to market and build momentum
2025 Pilates Studio Software Buyer’s Guide
Written by the OfferingTree team, based on our experience helping Pilates studios manage their studios and grow their client base. Updated for 2025.
How to Prepare Your Yoga Studio for Summer Slumps
Summer is a time for slowing down, as well as travel and spontaneity. If you own a yoga studio, you’ve probably noticed something else summer brings: a noticeable dip in attendance and revenue.
Email Marketing vs Social Media: What to Prioritize in 2025
Struggling with email marketing vs social media? Discover the pros, cons, and ROI of each to decide where to focus your wellness business marketing in 2025.
Scaling
Learn how to efficiently scale without burnout
Is It Time to Change Business Software? Risks and Benefits
Are you struggling with clunky business tools? Is it time to switch business software? Learn when to switch and how to mitigate risks and overcome hesitations.
Recruitment Strategies to Hire Top-Tier Instructors
Discover recruitment strategies for hiring top-tier practitioners for your wellness business. Learn tips to attract, hire, and retain top talent easily.
How to Create an Online Course: Content, Structure, Sales
Learn how to create an online course that sells, from validating your idea to structuring content, choosing the right platform, and effective marketing strategies.
What topic are you interested in?
Watch instead of read
Latest Webinars
Teaching Without Burning Out: How to Stay Inspired as a Yoga Teacher
Between holding space for others, planning classes, marketing yourself, and managing expectations (your own and everyone else’s), it’s no wonder so many yoga teachers feel burnt out or disconnected from their own practice.
What Keeps a Studio Sustainable: Building a Business That Lasts
Join us for a panel conversation with three OfferingTree studio owners, where we talk about the habits, systems, and mindset shifts that helped each of them create a more sustainable and long-term business that lasts.
Design a Registered Series That Sells Itself
Learn how to design a registered, repeatable series that taps into your teaching strengths and build in the support tools and low-cost marketing strategies to grow your business.
All Posts
How to Make a Small Business Website
Learn how to make a small business website with our step-by-step guide, from choosing the right platform to designing and maintaining your site for success.
What is Visual Language? How to Create One for Your Brand
Unlock the power of visual communication for your brand. Learn what is visual language, why it matters, and how to create your own in 6 simple steps.
Strategies to Grow Your Email List and Boost Business
Learn how to grow your email list and enhance your business with our actionable strategies. Build stronger client connections and drive success with our guide.
How to Promote Your Business Locally: 9 Expert Strategies
Explore essential strategies on how to promote your business locally with our comprehensive guide on affordable local marketing tactics for wellness businesses.
Brand Development: 6 Steps to Nail Yours
Enhance your wellness business with strategic brand development. Learn to differentiate, connect, and thrive with our guide to building a powerful brand.
What Is a Good Open Rate for Email? 4 Strategies for Success
What is a good open rate for email? Get industry benchmarks and strategies to enhance your email success. Optimize your campaigns for better engagement now!
5 Lead Magnet Ideas & Steps to Create a Lead Funnel
Use lead magnets to attract new clients. Learn how to craft compelling content, choose the right format, and nurture strategies to elevate your business.
Social Media Marketing Tips: Achieving Strategic Success
Unlock essential tips on social media marketing for health and wellness businesses. Elevate your online presence and engage effectively with your audience.
Inclusive Yoga: Creating Community Through Accessibility
As health and wellness professionals, we care about the people we work with. Here are some tips in order to make your offerings accessible and inclusive to all.
6 Blog Best Practices to Resonate with Readers and Stand Out
Discover the benefits of blogging, actionable strategies to write engaging posts, and a long list of expert tools and resources to streamline your efforts.
11 Web Analytics Tools for 2024: Key Types, Pros, Cons
Discover the best web analytics tools for 2024. Maximize your fitness or wellness business’s growth with key insights and data-driven decisions.
Life Coach Insurance: A Comprehensive Buyers’ Guide
Life coaching is intimate work. Protecting yourself and your clients with life coach insurance is essential. First, understand your coverage needs and options.



















