Beyond the Mat: Building Lasting Community in Your Studio

Master the art of long-term member retention. Learn how to use data to spot patterns, design authentic community touchpoints, and prevent the "6-month drop-off" with experts from The Sales Arms.

Beyond the Mat:

Building Lasting Community in Your Studio

with The Sales Arms

You don’t always need more new clients. Sometimes the biggest growth opportunity is already inside your studio.

In this session, we’re getting into the real work of retention, and what it takes to hold onto the clients you’ve already worked hard to win. We’ll get into how to notice when someone is starting to drift, how to nurture your community in ways that feel genuine , and how showing up authentically in your own business is one of the most powerful retention tools you have.

We’re joined by Stephanie Bradley and Alexandra Lyon of The Sales Arms for an honest, practical conversation about what actually drives member drop off, what builds long term loyalty, and how to design an experience people genuinely do not want to leave.

 

In this session, you’ll learn:

  • How to spot early warning signs before someone slips away
  • Why events and community touchpoints often do more for retention than discounts ever could
  • How to use OfferingTree tools to track meaningful patterns, not just attendance
  • What to look at if members tend to leave around the 6 or 8 month mark

If you have ever looked at your numbers and wondered why strong members quietly disappear, this conversation is for you.

Email Marketing with the OT Team - Webinar

About Our Hosts

Stephanie Bradley and Alexandra Lyon are part of the leadership team at The Sales Arms, a sales and growth partner for boutique fitness and wellness studios.

Their team works directly inside their clients’ systems, managing lead follow up and supporting studios with lead management, retention, marketing execution, and real time communication. Their mission is simple: to be a consistent, reliable driver of revenue and membership growth for every studio they serve.

You May Also Like…

Stop Losing Clients in the First 30 Days: What Actually Works with Niki Riga of Limitless Studio

Stop Losing Clients in the First 30 Days: What Actually Works with Niki Riga of Limitless Studio

The first 30 days that a client is in your studio determine whether they become a committed long-term member or quietly disappear. Most of the damage occurs in the first two weeks, and many studios only notice there’s a problem after it’s too late. Join Niki Riga of Limitless Studio for a practical (and free) session on building a new client onboarding system that helps new clients stick.

From Subscriber to Client: How to Build an Automated Welcome Sequence with Eszter Krisztián of Unbothered Wellness

From Subscriber to Client: How to Build an Automated Welcome Sequence with Eszter Krisztián of Unbothered Wellness

When someone downloads your lead magnet, you have a golden opportunity to build momentum, and reaching out right away keeps their excitement alive and strengthens your new connection.

In this free webinar, Eszter Krisztián will walk through how to build an automated new subscriber sequence step-by-step: connecting the trigger, deciding how many emails to send and when, setting exit conditions, and knowing what to watch once it’s live.

Pin It on Pinterest